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All work
Motion
Hive & Heather
A slow, golden brand film and packaging for a cold-extracted raw heather honey.
Client
Hive & Heather
Year
2024
Services
Brand film, Photography direction, Packaging
Live site
(Overview)
Hive & Heather’s honey comes from moorland hives that bloom for just a few weeks a year. We captured that short season in a film and photo series that moves as slowly as the honey pours.
The challenge
A rare, seasonal honey sold in a jar that looked like any supermarket brand. Buyers had no way to feel where it came from.
Our approach
We redesigned the label with a hand-drawn heather sprig and filmed the jar on the moor from first light to breakfast table. The brand film and stills now run across the website, social and every stockist’s shelf.
Label and jar design
Moorland brand film and cut-downs
Sunrise and breakfast photography
(Results)
After launch
2.4M
Brand film views
+70%
Online sales
40+
Film and photo assets
“The film explains our honey better than any label could.”
—
Fiona Reid, Beekeeper and Founder, Hive & Heather
