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6 min read
What 180 projects taught us about kickoffs
The first meeting decides more than we like to admit. Here’s our checklist.

Marcus Hale
Managing Partner

The kickoff is the only meeting where everyone is equally optimistic. We use it to agree on the few things that decide everything later.
Our checklist
One sentence that defines success
One decision-maker per workstream
A shared calendar of every review, booked on day one
A list of what we will not do
It takes ninety minutes and saves weeks.
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